Login | Help

Writing/SEO

Perfecting Personality Profiles: Self-guided training
0

Perfecting Personality Profiles: Self-guided training

By on Feb 05, 2014

This two-day webinar, Perfecting Personality Profiles, will be held Feb. 5-6, 2014.

In this self-guided training from those two one-hour sessions, Pulitzer winner Jacqui Banaszynski explores the characteristics of memorable and accurate profiles, while offering a range of profile approaches that can suit your purpose, publication and audience. She also dives more deeply into the reporting and writing techniques that can help any beat reporter pursue sparkling profiles.

Getting the Goods - Interviews that Work: Self-guided training
4

Getting the Goods – Interviews that Work: Self-guided training

The free, two-day webinar, “Getting the Goods – Interviews that Work,” was held May 8-9, 2013. Pulitzer Prize winner Jacqui Banaszynski will focus on interviews that produce not just information, but true stories, rich with character, scene and detail. Review the session materials to strengthen your storytelling with excellent interviewing skills.

Getting the Goods -- Interviews that Work: Self-guided training
0

Getting the Goods — Interviews that Work: Self-guided training

The free, two-day webinar, “Getting the Goods – Interviews that Work,” was held May 8-9, 2013. Pulitzer Prize winner Jacqui Banaszynski explores the core purposes, techniques and ethics of the interview process. She reveals different interview approaches that work best in different situations and that apply to any genre of journalism. WHAT YOU WILL LEARN […]

Telling Great Stories: Self-guided training
0

Telling Great Stories: Self-guided training

The free webinar, “Telling Great Stories,” takes place Aug. 13.

You’ll learn effective techniques to tell great stories from Diana B. Henriques, longtime financial writer for The New York Times and the author of the best-seller, “The Wizard of Lies: Bernie Madoff and the Death of Trust.”

Social Media friending
10

Social media ethics for journalists: Part 1, the dilemma

The rise of social media raises a host of questions for business journalists, both in our personal actions and how we do our jobs. Should you “like” the Facebook page of a company you cover so you’re alerted to announcements and can connect with customers as possible sources? Or is that somehow an endorsement that […]

Writing Business News for the Web: Self-guided training
1

Writing Business News for the Web: Self-guided training

Dec. 2010: The free webinar, “Writing Business News for the Web,” was originally held Dec. 1-2. The recorded sessions for this training are no longer available, however the PowerPoints and handouts may still be downloaded. Please visit the Feb. 2010 version of “Writing Business News for the Web” for full access to archived materials. Both […]

Think Like Google - What You Need to Know About SEO: Self-guided training
3

Think Like Google – What You Need to Know About SEO: Self-guided training

The free, one-hour online seminar, “Think Like Google – What You Need to Know About SEO,” was originally held Oct. 19. This Webinar provides basic tips on SEO fundamentals, along with tips and tools for writing good headline and ledes for the Web. “Think Like Google – What You Need to Know About SEO” shows […]

SEO Session Questions and Answers
0

SEO Session Questions and Answers

Think Like Google – What You Need to Know About SEO These questions came up during the “Think Like Google” Webinar run by azcentral.com’s social media editor Chad Graham and BusinessJournalism.org’s Web ME Robin J. Phillips. As Graham verbally answered question (which are captured on the Webinar’s recording), Phillips kept up with questions from the […]

Jacqui Banaszynski
3

Writing business news for the Web: Self-guided training

February 2010: The fast-paced world of the Web places special demands on writers and editors. That’s especially important when posting fast-breaking news or handling complex information – numbers, cumbersome titles, misunderstood terms, precise attribution. This self-guided Webinar will help writers and editors write with clarity, efficiency, brevity and transparency. Participants will study story approaches and […]